DoorDash Drives Safety Forward: Fewer Pings, More Mindfulness
DoorDash, the prominent delivery company, is rolling out new safety features to enhance the experience for its riders. Key among these is a reduction in notifications for riders during deliveries. The updated iOS app will now limit notifications to essential ones, such as delivery address changes or customer messages. All other notices will be muted until the rider indicates their destination. This feature is set to expand to Android users in the coming months.
Additionally, DoorDash is taking steps to promote safer communication. Customers will receive a prompt urging them not to text delivery partners while driving. The message will gently remind users that the “Dasher” might be going and could be delayed in responding.
The company is also piloting a one-tap messaging system for delivery personnel, similar to intelligent replies on platforms like Gmail. This will allow riders to quickly communicate common messages, such as “I’m on my way to the store.”
Furthermore, DoorDash is simplifying the process for riders to decline orders and is introducing a demo delivery feature for new partners. This demo allows new riders to familiarize themselves with the app’s flow by performing a mock delivery.
These changes come on the heels of other safety initiatives by DoorDash, including a toolkit launched in 2021 and features rolled out last November to ensure the well-being of its riders. The emphasis on safety reflects a broader industry trend, recognizing delivery personnel’s essential role and challenges in the gig economy.
The article is “DoorDash introduces new safety features for riders, including reduced notifications.“