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2023-12-26

Embracing Small-Scale AI and Automation for Big Impact

Embracing Small-Scale AI and Automation for Big Impact

The Shift to Tactical Automation in Business

The buzz around automation, including robots, machine learning, and artificial intelligence (AI), is loud and clear in the business realm. Leaders are keenly aware that these technologies promise to revolutionize productivity. However, the journey towards effectively integrating automation into our work life is complex and requires a nuanced approach.

Sasha Jory, CIO at Hastings Direct, emphasizes the importance of a tactical approach to automation. Her insights reveal a critical lesson: automating a flawed process only accelerates the chaos. Instead, Hastings Direct focuses on eliminating manual processes and introducing streamlined operations through robotics and AI, targeting small-scale opportunities for improvement.

The Evolution of Automation Strategies

The IT industry’s excitement over Robotic Process Automation (RPA) has evolved. While RPA remains a powerful tool for handling large volumes of data, it’s not a one-size-fits-all solution. The current trend is towards more focused, smaller-scale automation efforts. This shift is evident in the slowing annual growth of the RPA market, from 62% in 2019 to 22% in 2022.

The Future of Automation: A Combination of AI and Machine Learning

A combination of generative AI and machine learning is expected to play a significant role in tactical automation strategies. For instance, Hastings Direct anticipates using these technologies for document and evidence verification in insurance claims, enhancing efficiency and accuracy.

Key Takeaways for Business Leaders

  1. Start Small: Begin with straightforward, focused automation projects that can quickly demonstrate value.
  2. Avoid Automating Flawed Processes: Ensure that the processes being automated are efficient and effective to begin with.
  3. Explore a Range of Technologies: Consider various tools, including robotics, generative AI, and machine learning, to find the best fit for specific needs.

Read the full article on ZDNet.


This summary overviews the article’s key points and poses questions to encourage further thought and discussion. The original article by Mark Samuels on ZDNet delves deeper into these topics and offers more detailed insights.