How Covid-19 Accelerated The Rise Of Ghost Kitchens
Ghost kitchens, also known as virtual restaurants or cloud kitchens, are food establishments that exist solely to prepare food for delivery through online ordering platforms. These businesses do not have a physical storefront or dining area, and customers cannot order food for pickup or eat in. Instead, they rely on third-party delivery services to bring their food directly to customers’ homes or offices.
The pandemic has significantly impacted the restaurant industry, with many dine-in eateries being forced to close or significantly reduce capacity. As a result, there has been a shift towards delivery-only businesses, including ghost kitchens. Companies that have focused on delivery and have the infrastructure to support it could potentially come out on top of the current trends continue. However, predicting how the industry will evolve in the coming years is difficult.
Ghost kitchens are designed for delivery-only businesses, without dine-in areas or customer-facing storefronts. The pandemic has ravaged dine-in eateries, and companies focused on delivery could come out on top of the current trends continue. Watch the full video to see why ghost kitchens dominate the restaurant industry.