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Ghost kitchens need to go omnichannel if they want to survive, experts say

Ghost kitchens need to go omnichannel if they want to survive, experts say

Segment players may need brand awareness and expanded access points to thrive after a year of dashed expansion plans, closures, and high-profile regulatory infractions. Ghost kitchens, delivery-only restaurants, gained popularity in 2020 and 2021 with significant company funding. However, issues such as low unit volumes, operational difficulties, and permitting problems […]

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