Deliveroo’s rapid Hop service to trial newspaper deliveries

Deliveroo Hop is a new rapid grocery delivery service from delivery-only stores. It offers consumers a range of up to 2,000 items, including partner-branded and own-label products, such as Morrisons’ The Best’ range which includes award-winning wines, ready meals and snacks, and meat and fish from its Market Street counters. The service is available through the Deliveroo app and promises to deliver groceries in as little as 10 minutes.

How does Deliveroo Hop work?

Deliveroo Hop benefits from a deep integration between Deliveroo’s newly-developed grocery management technology, the company’s world-renowned logistics algorithms, its network of over 50,000 delivery riders across the UK, and Morrisons food. Deliveroo’s grocery management technology enables real-time inventory control, providing reliable item availability to consumers and eliminating the need for item substitution. Leading warehouse management technology, combined with Deliveroo’s logistics algorithms and existing network of riders, enables delivery in as little as 10 minutes.

Why did Deliveroo launch Deliveroo Hop?

Deliveroo Hop is part of Deliveroo’s commitment to expanding on-demand grocery. Deliveroo already delivers from over 4,600 partner grocery stores across the UK, but Deliveroo Hop offers an even better consumer experience in speed, accuracy, and product range. Deliveroo Hop also builds upon Deliveroo’s expertise in running Editions and its existing network of over 250 delivery-only restaurant kitchens globally.

When and where did Deliveroo Hop launch?

The first Deliveroo Hop store launched on September 29th, 2021, in central London with Morrisons. The company offered some consumers a £10 discount for their first order and rewards for its most loyal customers throughout the launch. Deliveroo plans to expand the service to more locations and partners.

How does Deliveroo Hop support the local community?

Deliveroo Hop supports the local community by donating surplus food from the store to The Felix Project as part of its Full Life campaign. The campaign launched earlier this year with a pledge to deliver one million meals to needy families as part of Deliveroo’s commitment to support local communities nationwide.

The article is “Deliveroo’s Rapid Hop Service to trial newspaper deliveries.“