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2023-01-10

Zomato Will Ban These Cloud Kitchens For Running 10+ Brands From One Location; Manual Checking Will Be Done

Zomato Will Ban These Cloud Kitchens For Running 10+ Brands From One Location; Manual Checking Will Be Done
  • Cloud Kitchen Operators Misusing Legal Loopholes
  • Cloud Kitchen Entities Free To Operate Multiple Brands

Nov 15, 2022

Now, the food aggregator has decided to manually check any physical location which runs more than ten brands out of a single place.

Further, “While there is no exact science to the right number of brands, we believe that even the most organized outlets in the industry don’t see operational benefits and customer trust in operating too many brands from a single kitchen.”

Zomato is now engaged with the National Restaurant Association of India (NRAI) and other restaurant partners to implement this belief and formulate the right approach to curb these practices.

The President of NRAI and Co-Founder of Azure Hospitality, Kabir Suri, said, “Upon deliberations with Zomato, we felt this was an acceptable interim solution wherein the Zomato team carries out a preliminary physical inspection of such locations.”

“We will further work with the Zomato team in ascertaining whether these kitchens comply with acceptable industry norms and suggest solutions thereon,”

the original article is “Zomato Will Ban These Cloud Kitchens For Running 10+ Brands From One Location; Manual Checking Will Be Done.”

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