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marketing, pazarlama

Marketing is creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society. It includes advertising, selling, and delivering products to consumers or other businesses.

The CTO’s Guide to Collaborating with Food Delivery Platforms and Other Partners

The CTO's Guide to Collaborating with Food Delivery Platforms and Other Partners

Ghost kitchens need to manage inventory and logistics effectively. One of the best ways to overcome these challenges is to collaborate with food delivery platforms and other partners. Working with these partners can expand your reach, increase sales, and improve your bottom line. Choosing the right partners When choosing partners, […]

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Managing a Cloud Kitchen – Meet Opsi – A Cutting-Edge App That Trims Time and Maximizes Efficiency

Managing a Cloud Kitchen – Meet Opsi – A Cutting-Edge App That Trims Time and Maximizes Efficiency

Opsi is a cloud-based workflow application that helps chefs and hospitality teams streamline operations. The platform provides a centralized hub for staff communications, operational checklists, and digitized recipes and prep lists. Opsi’s features can help cloud kitchens save time and improve efficiency, leading to increased profitability. Opsi’s platform is designed […]

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Three types of intelligence needed for career development – Bill Blalock

Three types of intelligence needed for career development – Bill Blalock

In today’s competitive job market, being intelligent in multiple ways is more important than ever. Not only do you need to have strong technical skills, but you also need to be able to think strategically, communicate effectively, and work well with others. Here are five types of intelligence that are […]

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Why the future of ghost kitchens looks a lot like MrBeast Burger

Why the future of ghost kitchens looks a lot like MrBeast Burger

How the Digital Creator is Revolutionizing the Food Industry MrBeast Burger is a new delivery-only restaurant chain created by YouTube star Jimmy Donaldson, also known as MrBeast. The chain launched in 2020 and has since expanded to over 1,000 locations across the United States. MrBeast Burger is one of the […]

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Burger King is making some significant changes in its franchising strategy.

Burger King is making some significant changes in its franchising strategy.

Burger King is one of the most popular fast-food chains in the world, with more than 18,000 restaurants in over 100 countries. However, in recent years, the brand has faced some challenges in the U.S. market, such as declining sales, rising costs, store closures, and bankruptcy filings by some franchisees. […]

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Coca-Cola to tap ChatGPT and DALL-E for AI-powered marketing.

Coca-Cola to tap ChatGPT and DALL-E for AI-powered marketing.

Coca-Cola has announced that it will work with OpenAI to explore using artificial intelligence (AI) in marketing. The drinks giant has identified several potential marketing use cases for OpenAI’s technology, which includes generative AI models that can produce original content such as images and text. The company will work with […]

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7 Cloud Kitchen Marketing Channels To Master or Perish | Ghost Kitchen Marketing

Cloud Kitchen, Bulut Mutfak

One significant disadvantage with cloud and ghost kitchens is that you have zero visibility regarding foot traffic. You got no storefront! This means you must rely on having a solid kick-butt online marketing presence, or else no one will find you. So when it comes to marketing your cloud kitchen […]

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