The ghost kitchen industry, which saw a surge in popularity and investment during the pandemic, seems to be facing a downturn. Between 2020 and 2022, startups in this sector attracted over $3 billion in venture capital, with companies like Reef Technology and CloudKitchens, founded by Uber’s Travis Kalanick, securing a […]
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Nextbite, once a thriving virtual restaurant company, has faced several setbacks, including multiple layoffs and selling its technology arm, Ordermark, to UrbanPiper, an Indian company. Recently, it was acquired by SBE CEO Sam Nazarian, the leader of its former competitor, C3, marking a significant consolidation in the virtual restaurant sector. […]
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Dine Brands, the parent company of popular restaurant chains Applebee’s and IHOP, has partnered strategically with Franklin Junction. This firm facilitates restaurants to flourish as virtual brands in new international markets. This collaboration will enable Applebee and IHOP to venture into fresh markets, including Japan, the Netherlands, France, and Belgium, […]
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In the bustling world of food delivery, restaurants face many challenges. From manual order entries to the chaos of “tablet hell,” the road to delivery success is paved with obstacles. But fear not; we’ve got the solutions to help you streamline your operations and thrive in the digital dining era. […]
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In a constantly evolving world, the restaurant industry is not left behind. The buzzword “omni-channel” is no longer confined to the retail sector; it has gracefully entered the food and restaurant sector, promising a revolution that caters to the modern consumer’s desire for convenience, speed, and personalization. The Omni-Channel Revolution […]
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While ghost and virtual kitchens cater to the digital food delivery market, they operate on distinct business models. Ghost kitchens are exclusively designed for off-premises consumption, devoid of traditional restaurant elements like dining tables or front-of-house staff. Their primary focus is cooking for online food delivery apps, potentially housing multiple […]
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The food delivery app is cracking down on ghost kitchens with identical menus. Uber Eats is implementing new standards for virtual restaurants, also known as ghost kitchens, to reduce redundant listings on its app. The new policy requires virtual locations to have menu items at least 60% different from any […]
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Ghost kitchens, the culinary world’s answer to the digital age, are poised to redefine our dining experiences. The traditional restaurant model is undergoing a seismic shift as these virtual kitchens gain traction. Here’s how: In the long run, ghost kitchens might not replace traditional dining but will coexist, offering a […]
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As ghost kitchens become increasingly popular, smaller players face the challenge of competing with larger entities that have more resources and reach. However, there are several strategies that smaller players can adopt to ensure they remain competitive and aren’t sidelined: While larger entities might have the advantage of scale, smaller […]
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For entrepreneurs just starting, the ghost kitchen model provides a lower cost, faster time-to-market option than opening a full-service restaurant. For existing brands, ghost kitchens offer a lower-risk method to expand into new areas or test out an entirely new concept. Ghost kitchens are influencing and reshaping the food service […]
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