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marketing, pazarlama

Marketing is creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society. It includes advertising, selling, and delivering products to consumers or other businesses.

Ghost Kitchens: The New Way to Eat

Ghost Kitchens: The New Way to Eat

The Rise of the Ghost Kitchen Ghost kitchens, or virtual or cloud kitchens, are new restaurants that only offer delivery or takeout. They have no physical storefront, and their food is prepared in shared kitchens. Ghost kitchens are becoming increasingly popular as they provide many advantages over traditional restaurants, such […]

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Ghost Kitchens: A New Recipe for Success

Ghost Kitchens: A New Recipe for Success

In today’s fast-paced world, ghost kitchens are cooking up a storm. These delivery-only restaurant concepts, devoid of wait staff or seating, redefine what it means to be a successful restaurant brand. A New Kind of Kitchen Ghost kitchens operate out of shared or dark kitchens, with no front-of-house to serve […]

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The Guide to Marketing Your Ghost Kitchen

The Guide to Marketing Your Ghost Kitchen

In the bustling world of food delivery, ghost kitchens are the new rock stars. No dining rooms, no fuss—just pure culinary magic. But how do you make your ghost kitchen the talk of the town? Marketing, that’s how. Let’s dive into the recipe for success. Crafting Your Online Persona Your […]

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5 Startup Marketing Moves That Work Even in Uncertain Times

5 Startup Marketing Moves That Work Even in Uncertain Times

You may not be able to predict the future, but these battle-tested marketing moves will help you create opportunities, even in the most trying times. Running a business can be challenging at the best times but even more difficult during uncertain times. This is when it’s essential to have a […]

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How Nigeria’s FoodCourt is making meals more accessible via cloud kitchen approach

How Nigeria’s FoodCourt is making meals more accessible via cloud kitchen approach

The Lagos-based startup is using technology to revolutionize the food industry. FoodCourt is a Nigerian startup using technology to revolutionize the food industry. The company operates a network of cloud kitchens, which are shared commercial kitchens that multiple restaurants use. This allows FoodCourt to offer its customers a wider variety […]

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How to use marketing and promotion to grow your on-demand food delivery business

How to use marketing and promotion to grow your on-demand food delivery business

The on-demand food delivery business is competitive, and it’s essential to have a strong marketing and promotional strategy in place to succeed. Here are some tips for marketing and promoting your on-demand food delivery business: How to develop a strategy for reaching your target market The first step is to […]

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How to use technology and customer feedback to improve the on-demand food delivery industry

How to use technology and customer feedback to improve the on-demand food delivery industry

The on-demand food delivery industry is booming. In 2022, the global market for on-demand food delivery was valued at $127.6 billion and is expected to reach $215.4 billion by 2028. Several factors drive this growth, including the rise of smartphones, the increasing popularity of online ordering, and the growing demand […]

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Retail Reinvented: Inspiring Examples of Profitable Dark Stores

Retail Reinvented: Inspiring Examples of Profitable Dark Stores

Dark stores are a new and innovative way to fulfill online orders. They are essentially warehouses used to store and pick products for delivery. Dark stores offer many benefits for retailers and consumers, including faster delivery times, a more comprehensive selection of products, and lower costs. If you are considering […]

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How to Reach Your Target Audience and Drive Sales in a Dark Store

How to Reach Your Target Audience and Drive Sales in a Dark Store

A step-by-step guide to marketing and promoting your dark store. In today’s competitive retail landscape, it’s more important than ever to have a strong marketing and promotional strategy. If opening a dark store, you must contact potential customers and tell them about your new business. There are several ways to […]

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Using Social Media and Online Platforms to Promote a Ghost Kitchen

Using Social Media and Online Platforms to Promote a Ghost Kitchen

How to Reach a Wider Audience and Increase Sales Choosing the Right Platforms When choosing social media and online platforms to promote your ghost kitchen, it is essential to consider your target customer. Where do they spend their time online? What platforms do they use? For example, if your target […]

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