The on-demand food delivery industry is a rapidly growing one. In 2022, the global market for on-demand food delivery was valued at $127.6 billion and is expected to reach $215.4 billion by 2028. Several factors drive this growth, including the rise of smartphones, the increasing popularity of online ordering, and […]
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How to Set Profitable Prices for Your Ghost Kitchen One of the most important aspects of running a successful ghost kitchen is setting profitable prices for your menu items and delivery fees. If you price your items too high, you may lose customers. If you price your items too low, […]
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With the takeout and delivery industry expected to grow over the next decade, the massive appeal to operating ghost kitchens makes excellent business sense. Ghost Kitchens Ghost kitchens, also known as virtual restaurants, are commercial kitchens that only prepare food for delivery or takeout. They have no dining areas and […]
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However, the success of these services is not solely based on speed and convenience. Customers also value a positive emotional experience when it comes to food delivery. A recent study by McKinsey found that customers who had a joyous passionate affair with a delivery service were willing to pay up […]
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Zomato, an online food delivery platform, announced the rebranding of its 10-minute food delivery service, Zomato Instant. The company stated that it is working on a new menu with its restaurant partners and that the service is not shutting down. The service, launched in March, targeted ultra-quick deliveries by stocking […]
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There are countless players in the food delivery business, from Grubhub and Postmates to sole restaurants like Domino’s Pizza. But only two have remained top contenders on the App Store and elsewhere over the past year: Uber Eats and DoorDash. Now, it’s time to settle on which is the best. […]
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